For the first time, all four commercial units at Ashland Inc. were going to attend the same trade show. The significance of each commercial unit working together to promote the overall brand (and sell products) resulted in advertisements, an interactive wall piece in the trade show booth, and a web page dedicated solely to Ashland at the trade show. I… Read more →
Category: Portfolio
MSG Scoreboard
With 11 home games at the world’s most famous arena in 2006-07, the St. John’s athletics marketing staff planned something for every marketing opportunity. “What’s in your headphones?” was a TV timeout video that asked fans to interact by guessing what Red Storm players listened to on their music devices. “Spelling bee featuring TJ” poked fun at Tomas Jasiulionis, a… Read more →
Digital Billboard
New assistant coach Kerry Coombs, a Cincinnati native and longtime area high school coach, wanted a photograph of the local players on the team. The marketing folks pounced on this golden opportunity to sell Cincinnati pride — along with football season tickets. This ad was seen along Interstate 75 as part of a rotating digital billboard. Read more →
Jay Bergman Field
The University of Central Florida opened its doors to a new baseball facility on 2001. A logo was created that was used on t-shirts, posters and baseballs that were given away as part of the opening festivities. Read more →
Media Guides
I designed more than 100 media guides and game programs during my time in college athletics. Some were done in a very brand-conscious way – standard font, logo usage, color schemes – others were done with the “wow” factor at the forefront. Read more →
DVD Wrapper
St. John’s needed a cover for the generic plastic cases they purchased to hold the DVDs of the Red Storm Report coaches show. The printing was in-house so the design required only designing to a specific size so it could be slid in the proper area. The University of Cincinnati football team went a step further, having me design a… Read more →
Nippert Scoreboard
Nippert Stadium, nestled in the middle of the University of Cincinnati’s campus is the second oldest college football playing site in the nation. It has old-time stadium charm and renovations enabled it to remain a classic showplace for college football. In 2005, an impressive video scoreboard was installed and in the 2008 season the marketing team wanted a slide that… Read more →
Helmet Decal
The University of Cincinnati athletics department honored the late Joni Herschede, a longtime UC donor, with a halftime ceremony during the annual Miami (OH) football game. A logo was created for Herschede, half of the Herschede-Shank Pavilion at Nippert Stadium, and used as a helmet decal worn during the game. Additionally, a poster was designed and given to the family… Read more →
MHS Website
Way back when everyone was being social on myspace.com, graduates of Milton High School (Milton, W.Va.) were forced to pick a school with the same name in a different state or do without a high school when updating their precious profiles. MHS was combined with the enemy/foe/etc. Barboursville High School to create Cabell Midland High School in 1994, leaving proud… Read more →
Eventfully Yours Website
One of the more successful HTML designed sites I created was for a wedding planner in Orlando, Fla. The owner was growing her business faster than I was learning how to code but her site gave me the opportunity to learn about upkeep and maintenance of a manually coded site. Read more →